My Content Strategy

Client

JZ Creates

Agency

JZ Creates

Services

Blog writing, SEO Optimization, AI Avatars, Social Videos, Automation, YouTube Videos and more

For over a year, I experimented nonstop — writing blogs, testing videos, and chasing algorithms, trying to figure out what actually works in today’s fast-changing digital world. Most of what I tried failed, but through trial and error, I finally discovered a system that consistently drives visibility, engagement, and growth. In this portfolio piece, I will share what worked for me and my business, and hopefully give you ideas to create content that helps your own brand grow with the same kind of long-term success.

Client

JZ Creates

Services

Blog writing, SEO Optimization, AI Avatars, Social Videos, Automation, YouTube Videos and more

Agency

JZ Creates

For over a year, I experimented nonstop — writing blogs, testing videos, and chasing algorithms, trying to figure out what actually works in today’s fast-changing digital world. Most of what I tried failed, but through trial and error, I finally discovered a system that consistently drives visibility, engagement, and growth. In this portfolio piece, I will share what worked for me and my business, and hopefully give you ideas to create content that helps your own brand grow with the same kind of long-term success.

My Creativity Engine: Turning Ideas Into a Content Growth System

In today’s world, attention is the hardest currency to earn. Most brands chase it with endless posts and ads, burning energy for quick spikes that vanish the next day. I wanted something smarter — a content system that compounds over time, powered by creativity, content, and data. Through over a year of testing, failing, and refining, I built what I now call The AI Creativity Engine — a discoverability framework that connects blogging, social automation, and YouTube videos into a single, self-sustaining growth loop.

1. Blogs that Rank & Educate

I write SEO-driven articles about AI creativity that have generated 246k+ Google impressions and growing every month.

2. Social Content & Automation

I create short-form AI avatar videos paired with smart automations that turn comments into conversations and clicks.

3. YouTube Videos for Discoverability

I repurpose my blog content into YouTube videos that reach audiences on the second-largest search platform in the world.

Together, these pillars form a discoverability system: content that gets found, content that engages, and content that keeps working long after it’s published. I will show you how I’ve used this system to grow my own reach — and hopefully you can apply these strategies with your own brand to increase your reach. Let’s get started. 

Pillar 1: Blogs That Rank, Teach, and Build Authority

Blogging is where everything started. I realized that when you consistently publish valuable, educational articles around a focused niche — in my case, AI creativity — search engines reward you with organic discoverability that compounds every month.

Example Article: Insane Use Cases of Nano Banana AI 👇

Using SEO optimization, keyword strategy, and storytelling, my articles on topics like AI tools, creative automation, and prompt frameworks began climbing in Google search rankings. According to Google Search Console, over the past three months my site received:

  • 246,000 total impressions
  • 3,550 clicks
  • 1.4% average CTR
  • Average position: 12.8

Those numbers aren’t vanity metrics — they represent people finding my content organically while searching for answers on AI creativity, storytelling, and automation. The top queries driving traffic include “Veo3 JSON prompts,” “Sora 2 examples,” and “AI creative advertising,” showing clear intent from professionals exploring advanced creative workflows.

Each article is more than a blog post — it’s an educational asset that teaches, ranks, and converts over time. The strategy here is simple but powerful: combine creative depth with SEO precision. When done right, every post becomes a long-term ambassador for your brand, attracting traffic and authority without paid ads.

Pillar 2: Social Content + Automation That Converts Engagement Into Action

Publishing a blog is only the first step — the real challenge is getting it in front of people. That’s why I use social media message automation to spark engagement, boost visibility, and keep my content working long after I hit publish. It works because it taps into curiosity, encourages viewers to interact, and signals the algorithm to push the post to a wider audience. The best part is that every interaction gets a response automatically, which not only saves time but also builds stronger connections and drives more people back to the content.

Example AI Avatar Social Media Videos👇

Comment
"Monkey"

Comment
"Dream"

Comment
"Wow"

When someone comments that specific word in my post, it triggers a workflow automation instantly. First, the system automatically likes and replies to the comment. Next, it sends the commentator a direct message containing my article link, which they can immediately click to access.

This is the behind-the-scenes engine that powers the automation. It’s the technical framework that connects triggers to actions — ensuring that every comment instantly sets off the right sequence of responses.

The result? A self-running funnel that turns casual scrollers into engaged readers — all without feeling pushy.

This mix of AI content creation and smart automation is one of my favorite strategies because it proves you don’t need to chase people — you can create systems where they naturally come to you. And it’s not just theory — it works. My posts have consistently turned into conversations, clicks, and new connections.

Triggers curiosity

Asking viewers to comment pulls them into the post instead of passively scrolling.

Boosts the algorithm

Comments signal to the platform that the content is valuable, which increases performance and reach.

Expands discoverability

More engagement pushes your content to new audiences who may not have seen it otherwise.

Creates instant interaction

Automations like, reply, and DM every commenter, building momentum and keeping the post active.

Personalizes the experience

Every person gets a direct, relevant response and a path back to your content.

Saves time & effort

Everything happens automatically, ensuring no lead or opportunity slips through the cracks.

Pillar 3: YouTube Content for Long-Term Discoverability

Video is where education meets emotion — and YouTube is the best platform for that. I began transforming my written articles into visual storytelling pieces that teach, entertain, and showcase real AI workflows.

These videos allow me to take the same insights I write about and bring them to life visually. In the last 40 days alone, I hit:

  • 140,000+ Impressions
  • 53,250+ Views
  • 469+ Watch Hours
  • 206+ Subscribers
  • 4.6% Click Through Rate


What makes YouTube powerful isn’t just visibility — it’s longevity. A video that performs today continues attracting viewers months later, as seen in my analytics dashboard where older videos still rank in search and appear in suggested recommendations.

Example Article To YouTube Video 👇

This system is powerful because it doesn’t just rely on blogs — it extends into YouTube, the world’s second-largest search engine. Some people prefer watching videos over reading, and by posting there, I reach an entirely new audience who might never find me through Google alone. YouTube also rewards consistent creators with long-term discoverability, meaning a single video can keep generating views, clicks, and subscribers for months or even years after it’s posted. Beyond that, videos build stronger trust and connection — viewers hear your voice, see your explanations, and feel more engaged than with text alone. For businesses, this means more visibility, more credibility, and more opportunities to connect with the right audience across multiple formats.

The Results: A Self-Sustaining Growth Engine

By aligning all three pillars — blogging, social content, and YouTube — I’ve built a system that works like a creative flywheel.

  • Blogs feed Google search traffic.

  • Social media + automations boost engagement and direct traffic to the articles.

  • YouTube videos create a second discovery channel for a different type of audience.

This creates a cycle of discoverability — content that keeps working long after it’s published, building authority, and driving traffic from multiple sources.

It’s not just content creation. It’s a system for long-term growth and visibility — the kind of system every modern brand needs.

The System I Use to Make It Happen 🔧

To build this system, I combined multiple creative and technical services that I now offer to clients:

Each service stands strong on its own — but when combined, they create a discoverability engine.

Thank You for Reading 🙏

Thanks for taking the time to read my AI Creative Strategy that has helped me grow my audience. My goal in sharing this post was not just to showcase what I’ve done, but to teach what I’ve learned from testing and refining different strategies over the past year. I hope you picked up some insights you can try for yourself, whether it’s blogging for SEO, using social media automation, or repurposing content into YouTube videos.

If you take even one piece of this system and put it into practice, I believe you’ll start to see real growth in your own brand’s visibility. And if you’d like help setting up the full system, I’d be glad to make it happen for you. Just give me a shout, and let’s see how we can grow your audience together.

Have a creative idea that needs execution? 💭

Let’s transform your concept into a visually captivating work of art that elevates your brand. From scripting to editing and final production, I’ll help you turn your message into a high-converting, standout piece of content. Get in touch today and let’s bring your story to life. jayhcreative@gmail.com