Social

Halloween Horror Nights

Client
Universal
Agency
Ammo Creative
Services
Social Creative

Halloween Horror Nights sells an experience you can only understand once you're inside, so the social had to do the scaring first. I took the Stranger Things key art and turned it into a living cinemagraph, then built social videos that tease the houses without giving them away. Every piece was designed to raise the pulse and make people buy tickets with their friends before they lost their nerve.

2 pieces

Key Art Animation

0:12
2 pieces

Social Videos

0:12
0:10
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